WGN-TV has started a baseball blog that includes updates from Len Kasper and Bob Brenly. It's very well done. It's powered by MovableType, and thus has permalinks, an RSS feed, and comments, making it much better designed than the ChicagoSports.com blog, which has none of those things.
It shows good foresight by WGN-TV to do this. It allows fans to get to know more about the Cubs' broadcasters, which is especially important given that they are new. And done well (they're off to a good start), it will increase brand loyalty.
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